THE PRINCIPLES OF ACCLAIM
DEVELOPERS FIRST
We put the game first. It’s not about the prestige of Acclaim, it’s about unlocking creators to shake up the industry and elevating the business, commercial and strategy components so they can focus on creation.
We believe in long-term, mutually beneficial partnerships with developers. Teams should work from where they want, and when they want. Relationships are grown on trust and mutual respect that is built on authenticity and transparency.
DEVELOPERS FIRST
We put the game first. It’s not about the prestige of Acclaim, it’s about unlocking creators to shake up the industry and elevating the business, commercial and strategy components so they can focus on creation.
We believe in long-term, mutually beneficial partnerships with developers. Teams should work from where they want, and when they want. Relationships are grown on trust and mutual respect that is built on authenticity and transparency.
GAME AS AN ART FORM
Games are magic. Games are an art form. The art form is more than the visuals and storytelling, it’s the immersion and losing yourself in a game. Games are an expression of humanity. Players having agency What makes games such an immersive and beloved medium.
Video games are art; they are creative expressions of pathos that bring people together around works of imagination.
GAME AS AN ART FORM
Games are magic. Games are an art form. The art form is more than the visuals and storytelling, it’s the immersion and losing yourself in a game. Games are an expression of humanity. Players having agency What makes games such an immersive and beloved medium.
Video games are art; they are creative expressions of pathos that bring people together around works of imagination.
BE RELEVANT TO OUR PEOPLE
Our people are our most valuable assets. Their well-being and health always comes first. Video games are part of the entertainment industry at large, and the current industry climate of the games winter has made us even more aware of our role to support developers and to keep our people safe and happy.
BE RELEVANT TO OUR PEOPLE
Our people are our most valuable assets. Their well-being and health always comes first. Video games are part of the entertainment industry at large, and the current industry climate of the games winter has made us even more aware of our role to support developers and to keep our people safe and happy.
BE RELEVANT TO OUR INDUSTRY AND SOCIETY
With several decades of games industry XP under our belts, and as life long fans of video games as an art form, we know how much our products actually mean to people. Games have the power to bring people together, regardless of their location, age, gender or religion.
BE RELEVANT TO OUR INDUSTRY AND SOCIETY
With several decades of games industry XP under our belts, and as life long fans of video games as an art form, we know how much our products actually mean to people. Games have the power to bring people together, regardless of their location, age, gender or religion.
OUR FRONT ROOM BUSINESS IS CHANGE
Our industry and the fans that support it are always evolving. We want to show the world that economic, social and ecological profit can grow side-by-side. When we act sustainably, we strengthen our connection to nature, our audience, our team and the communities in which we live. As a company, we need to earn our social license to operate. Doing this while being fiscally responsible allows us to have a greater impact with developers overall.
OUR FRONT ROOM BUSINESS IS CHANGE
Our industry and the fans that support it are always evolving. We want to show the world that economic, social and ecological profit can grow side-by-side. When we act sustainably, we strengthen our connection to nature, our audience, our team and the communities in which we live. As a company, we need to earn our social license to operate. Doing this while being fiscally responsible allows us to have a greater impact with developers overall.